The music icons have agreed to battle in their own hit-for-hit showdown, creating a space for fans to measure their decades-long catalogs against one another.
With the event, Diddy and Dupri are also taking a stand against TrillerNet, the internet company that owns the video website Triller and Verzuz.
Verzuz, a popular music webcast series, is currently embroiled in legal turmoil. Founders Swizz Beats and Timbaland sued TrillerNet for breach of contract in their $28 million deal.
In an Instagram Live video with Dupri, Diddy branded the event “Bad Boy-So So Deaf” after their respective record labels.
“Since we ain’t f***ing with Verzuz no more ’cause they’re f***ing around with our boys … we don’t need to be going against each other,” said Diddy, whose real name is Sean Combs. “It ain’t no Verzuz, it’s just hit for hit.”
“Let’s do it,” Dupri responded.
Diddy clarified in a following video that his frustrations were directed at the parent company rather than Verzuz. TrillerNet bought the series from Swizz and Timbaland in January 2021.
“To clarify it: we’re not f***ing with Triller until they take care of Timb and Swizz for Verzuz,” Diddy said.