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NBA MVP and Boston Celtics champion Jaylen Brown has officially launched his debut performance brand, 741, marking a bold new chapter in his career. In a remarkable move, Brown has turned down over $50 million in endorsement deals from major sneaker companies to pursue full ownership and creative control of his own brand. 741 is now available for pre-order at www.741performance.com, with products set to go live for sale on October 22, 2024, both online and at select retailers.
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