Essence Magazine, Once Again, Black-Owned after Purchase by Sundial Brands Founder Richelieu Dennis

“Time Inc. agreed in November to be sold to the Meredith Corporation, the owner of Better Homes & Gardens and Family Circle, in an all-cash transaction worth about $2.8 billion,” according to the New York Times. “Mr. Dennis sold Sundial Brands to Unilever that month.”

The Essence Communications deal also comes a week after Dennis was knighted in his native Liberia by President Ellen Johnson Sirleaf, who admitted him into the Most Venerable Order of the Knighthood of the Pioneer with the Grade of Knight Commander.

Sirleaf reportedly described Dennis as an “Awesome Hero.”

“Talk about surreal,” Dennis said in an interview with NNPA Newswire. “I can’t even bring myself to say [knighthood]. It’s been a phenomenal week.”

Dennis said that the purchase of Essence Communications comes with a deep-seated passion and commitment to making sure that, “we are doing everything we can to leverage the power of the business to impact our community in a positive way and to demonstrate that we can run highly-profitable organizations.”

Dennis continued: “We can also leverage the impact and the resources that those businesses generate to drive economic empowerment and social justice in our communities for ourselves and by ourselves.”

Dorothy Leavell, chairman of the National Newspaper Publishers Association (NNPA) and publisher of the Crusader Newspaper Group, said it was good news to hear that ownership of Essence magazine has returned to the Black community.

“I hope it’s a trend,” said Leavell. “We do need strong Black ownership in our industry, even as I’m expecting that our Black newspapers will prosper in 2018.”

 

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